Fired Earth
Broadening appeal: Having worked on a variety of projects for its mother company, AGA Rangemaster, we were approached by Fired Earth to promote its wall and floor tiles to a broader market. Extensive internal and customer research we undertook revealed a need to demonstrate not only the variety of tiles on offer, but their affordability as well.
Paint card:
Press ad: Featured in a variety of home and interior magazines. Photography: Richard Foster.
Grand Designs: Launching their high quality paint range into B&Q stores nationally, we were tasked to produce a campaign to support the range and maximise sales, in conjunction with Kevin McCloud, from Grand Designs (who helped develop and endorses the range).
Press ad:
