Site navigation

Site navigation (duplicate)

Digital Marketing Digital Marketing

Digital Ads

Whatever your budget we’ll focus on results and ROI to bring a new dimension to your Digital Ad campaigns.

We can reach your customers (new and old) across all digital channels from search ads, to social media, display, remarketing and shopping ads.

As digital and creative experts we’ll develop text-based, graphic, animated or video ads that will entice your customers to click and convert.

Search Advertising

Take your business to the next level with a paid search campaign. We’ll develop and implement a winning strategy that reaches the people you want to reach, when they want to be reached.

Whether your customers are in the UK or overseas, we can put your business at the top of their shopping list. We will translate your ads and keywords from English into almost any language, working with our regional translation partners.

Paid Search Ads

Also known as Pay Per Click, we make every click count with our search campaigns. We can help with keyword research, creating ads, plus selecting the best networks and approach to bidding.

Display Ads

We can extend your search campaigns with display select to reach more people who are interested in your offer. This means your text ads can be shown across the Google Display Network of over 2 million websites.

App Campaigns

Get your Mobile App into the hands of more users. We can promote your App through campaigns across Google and the App Store.

Display Advertising

We can build your brand or generate leads with display adv\ertising campaigns. Unlike most search ads, display ads appear on websites rather than in search engine results. They can include text, graphics, animation or video to grab the attention of a browser.

Website Placement

We can place your ads on specific sites that are relevant to your business, ensuring you reach exactly the right audiences.

Advertising Networks

Ad networks such as the Google Display Network (over 2 million sites) can be a great way to reach large numbers of people in a cost effective way. We can plan a campaign that will deliver maximum bang for your buck.

Target by Interest

We can plan a campaign that reaches people who don’t know you but may be interested in what you offer, based on their interests. So, if for example you’re promoting hotel accommodation we can reach people interested in travel, weekend breaks, hotels etc.

Contextual or Topic Targeting

Contextual or topic targeting involves placing ads on websites, Apps or videos that have relevant content. We can ensure your ads will be seen by your audience when they’re at their most receptive.

Video Ads

Compelling video content can make a super-successful campaign. We can help with creation of film or motion graphics advert content as well as with planning, implementing and monitoring the campaign.

Paid Social

Want to join the conversation? Talk to your customers in the places where they’re already having conversations with their friends and family. Paid Social campaigns provide a great opportunity to connect and build an on-going relationship with your audiences.

  • We plan targeted campaigns based on a range of factors including demographics, interests and behaviour.
  • We can also develop a campaign to reach your existing customers as well as lookalike audiences that share the same interests as your current customers.

Remarketing

Want to reconnect with your past website visitors? Our Remarketing campaigns are a clever way to get back in touch with previous visitors to your site who may not have made an immediate enquiry or purchase. We can plan a campaign that presents targeted ads to your previous website visitors when they’re browsing the internet.

  • Remarketing on the Display network presents ads to your previous visitors when they’re visiting over 2 million sites that make up the Google Display Network.
  • Remarketing on the Search network presents text ads to your previous visitors when they next search for your search campaign keywords

Shopping

Keen to get your product in front of as many potential customers as possible? We can help you maximise your ecommerce opportunities with Shopping ad campaigns.

  • With Google’s Comparison Shopping Services you can bid to place Shopping ads on Google’s search results pages.
  • Sponsored ads can be placed on Amazon to promote your products to Amazon’s users based on the keywords they search for or other products similar to yours.

Ask Us Anything

Whether it’s a simple question or you want detailed advice on your next big project, we’re happy to help. Let’s talk.

Ask Us Anything

Whether it’s a simple question or you want detailed advice on your next big project, we’re happy to help. Let’s talk.

How We Can Help You

  • Research & Discovery

    We set targets, and segment your campaign audiences so your success can be measured.

  • Campaign Planning

    We develop campaigns to meet your objectives: selecting networks, developing keyword strategy and ad groups.

  • Campaign Set-up

    We select and set up your campaign, including your bid strategy, ensuring the campaign is set for success.

  • Ad Copywriting, Design & Build 

    We develop engaging text, image and video adverts that will attract relevant clicks to your Search and Display campaigns.

  • On-site Optimisation

    We make sure your website supports your campaign with optimised content and landing pages aligned to ad groups.

  • Analytics & Tracking Set-up

    We set up dashboards that enable results to be tracked and broken down in a simple interface.

  • Landing Page Creation

    We create action-orientated landing pages designed to drive data capture and lead conversion.

  • Campaign Management and Reporting

    We monitor your campaign on a daily, weekly and monthly basis to ensure its performance is optimised.

Latest Blogs

How we gave User Experience a boost with an Interactive Touch Kiosk

Seeking an interactive presentation for its large on-site touchscreen kiosk, the Centre approached Hookson for an engaging and updateable solution.

Your Guide to Google Ads Perfection #3 – Get Set Up to Soar

Your Guide to Google Ads Perfection #3 – Get Set Up to Soar

Your Guide to Google Ads Perfection #2 – Planning Your Campaign

Your Guide to Google Ads Perfection - #2 Planning a Winning Campaign

Who We’ve Helped

Dreamhouse Apartments

Refinements to the bid strategy drove down the average cost per click by 35% while increasing booking enquiries by 22%.

Freeman’s

Our Paid Social and Display campaigns increased new website visitors by 40% and delivered over 500 new bidders.

Glory Global Solutions

Our focus on bid strategy, keywords and ad groups helped us improve average page position from 1.9 to 1.3 while doubling the conversion rate.

LawWin

Segmented audiences, along with keyword and ad group refinement improved our Search Campaign conversion rate from 5% to 12%.

LifeCare

Landing page refinements including an in-page form and a new search campaign keyword and ad group strategy improved conversions by 35%.