Hookson - Digital Product Agency

We were thrilled and honoured to work with the American Ancestors team in developing the brand and website to support the launch of the 10 Million Names project.

The project aims to connect African American people with the stories of their ancestors, who were enslaved during pre- and post-colonial America.

Creating a High Profile Presence

Since the website launched with a segment on ABC News‘ Good Morning America, it has continued to attract high-profile media attention. Early media coverage came from the BlackEnterprise.com news platform, Alabama.com (Alabama’s most visited news site), and a guest segment on the Politics Nation show on MSNBC.

Throughout 2024, 10 Million Names has continued to attract attention from ABC News, including a feature segment on ABC News Live Prime with Linsey Davis, and stories on Boston.com, national public radio, and regional TV news stations across the country.

The 10 Million Names website launched with a prominent segment on ABC News‘ Good Morning America

Crafting Luxury Experiences

A Luxurious New Look for EDINBURGH ASSET FINANCE

Memorable Motion Graphics

For over a decade, Hookson has specialised in creating exciting and engaging motion graphics that bring brands to life. Our expertise spans the entire production process—from initial concept and scriptwriting to storyboarding, animation, voiceovers, and music. We handle every aspect of the project, ensuring high-quality, impactful short films that resonate with audiences and elevate your brand’s message.

With Hookson, your vision is in expert hands, from start to finish.

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In today’s digital age, creating video content is more than just a trend. Investment in video production is a strategic imperative for small and medium-sized businesses aiming to thrive in competitive markets.

Creating A Digital Experience To Connect 10 Million Names

Launching One of the World's Most Ambitious Genealogy Projects

Creating a High Profile Presence

A Compelling New Brand with a Clear Vision, Expressive Logo and Striking Brand Assets

A Powerful, Interactive Timeline Map to Visually Track the Spread and Decline of Slavery

An Evocative Animation Drawing from the Huge Repository of Historical Materials

10 Million Names in the News

Forge your digital destiny with Hookson as your steadfast guide. Through strategic navigation and innovative solutions, we carve pathways to digital excellence, guiding you towards your goals with unwavering dedication. Let's chart a course together.

Ideas With Identity.

'Our brand-new app for an international auction house placed fine-art consigning in the hands of a truly global audience. Our solution ensured easy updates and a cross platform presence.'

Crafting Luxury Experiences

Drawing upon our extensive expertise in the auction and luxury brands world, we facilitate connections between global consumers and exclusive art, objects, and luxury items. Our innovative digital products redefine excellence in luxury transactions, offering unparalleled user experiences.

Solutions With Focus.

Our Solution Crossed Continents and Clicked with Donors Galore.

Our Multi-site Drupal Platform is Making History for this Genealogy Giant.

Awesome Films Lead Our Digital Products for this Financial Innovator.

Memorable Motion Graphics

From Complex to Captivating: Hookson's Motion Graphics Make Messages Memorable

Digital With Spirit.

‘We created a new Wordpress powered online home for this renowned artist. The result recounts her fascinating story, showcases works and offers art to buyers via a customised Shopify solution.’

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The Revolutionary Role of Virtual Reality (VR) and Augmented Reality (AR) in Auction Houses

Online Accessibility – The Top 10 Tips For Auction House Success

5 Reasons Why Your Business Should be Making Videos